Are
you a Chicago business overwhelmed by the fast paced environment of social media marketing? We have your management solution! Trust eMedia provides a consistent social media marketing plan with intelligent monitoring
for Chicago area businesses. Rely on us to manage your brand in the large volume of social media networking sites.
You'll receive graphic design services, profile set-up,
community management, and weekly reporting. We'll create a
community around your brand. We'll listen. We'll
engage. We'll report. Warm up your future customers
with the art of a soft sale. Be at the top of their minds
when they are ready to buy.
Give your Chicago business a personal side and voice with social media marketing. Listen to your customer's wants and needs. Social media is the perfect spot for research and development. Establish trust, credibility, thought leadership, and trusted reputation. And let's not forget about those inbound links being passed around - great for SEO.
Trust eMedia's social media packages start at $750/Month. Contact us to customize your package today.
Reasons Why Social Media is Worth the Effort
Those companies who have a blog, average 55% more web traffic than those who don't. Direct mail gets thrown in the garbage, TV ads gets tivo'd out, email gets spammed, calls are caller ID'd and not answered. With social media you are reaching those who are buying and those who may buy in the future (the soft sale). When they are ready to buy, who are they going to go to? They are going to go to the people they know, who are there when they are looking. You will also gain referrals from your contacts who have friends who are looking to buy. Who will they refer them to? Those they are in contact with in their social networks.
Social Media Marketing carries extensive SEO advantages. Google ranks your organic page listings (not the pay per click on the top or side) by how many links you have to your website. Google gives higher authority to inbound links to your site than it does keywords. Imagine the inbound links you have created to your Chicago business website through your blog, Twitter, Facebook, and other social media networks, especially, when that link gets passed around. Organic links have a 70% higher click through rate than PPC, and now you also reduced your marketing spend on PPC advertising.
What else can you do? Direct people to sign up for your emails through social media. Social Media Marketing is great lead generation to increase your email database. Promote open houses, events, promotions, your listings, contests, and the list goes on and on.
Social Media Marketing is extremely important for crisis management when something goes wrong. You will have a voice out there for your side of the story.
Other benefits include: branding, credibility, and reputation. This includes social network sites, blogging, forums, chat rooms, etc. You will be placing your brand name and logo in front of millions of prospects. You will gain credibility by responding to posts on your blog and in your social networks as well as your reputation.
Negative Comments
So many companies are worried about negative comments. Guess what? They are already leaving negative comments about you. You are either there to respond or there is no one to respond. Which would position would you rather be in? By listening, you may find research and development solutions for new products and services. Listening and responding boost reputation and credibility. Without you being there, you have lost all credibility and have put your reputation at risk.
Too Much Time
Try focusing on the top five or six sites where your customers are. Use social media management tools to help reduce your time in social media marketing. Don't let your competition take your customers.
Tracking Results
There are several ways to track results depending on your goals. The ROI of community. How big is your following? Increased web traffic. Increased newsletter subscriptions. Increased sales conversions. Increased email subscriptions. Create landing pages and check your stats. How far does your reach extend? How many tweets were retweeted? How often is your name mentioned in social media? How many new leads were generated from online forms? Have you gathered new information about what your customers want from you in your product or service? Have you discovered how to make your product or service better based upon conversations in your community?
Knowing How to Leverage the Conversation
Listen. Engage.
Implement the "social" part of Social Media. Provide
Valuable Content. Provide your audience with topics they
are interested in.